Do You Need Japanese Packaging to Ship from Overseas to Amazon Japan (FBA)?
Do You Need Japanese Packaging to Ship from Overseas to Amazon Japan (FBA)? If you’re selling into Japan using Amazon FBA, one question comes up early: Do I need to have Japanese on my product packaging? The short answer: Not always — but it depends on your product category and your packaging choices. Here’s what […]
Comparison of Japan’s Top Three E-Commerce Marketplaces: Amazon, Rakuten, and Yahoo! Shopping
Introduction For international brands expanding into Japan’s e-commerce market, choosing between Amazon Japan and Rakuten Ichiba is a critical decision. Yahoo! Shopping also plays a significant role domestically, particularly through its integration with the PayPay ecosystem, though it remains less accessible to overseas sellers. Each platform offers distinct strengths in audience behavior, costs, and visibility. […]
Black Friday in Japan: Amazon, Rakuten, and a Unique Sales Culture
Black Friday in Japan: Amazon, Rakuten, and a Unique Sales Culture Cultural Trends Meet Global Shopping Events It’s Black Friday Season in Japan Black Friday season is here, and it’s becoming an increasingly significant event in Japan’s e-commerce calendar. Among the biggest players in the online marketplace is Amazon Japan, which has successfully brought this […]