We plan and run paid media for global brands in Japan — full-funnel, across every major platform, reported in English and Japanese. We build tailored advertising strategies to achieve your goals—whether it’s increasing brand awareness, driving qualified traffic, or maximizing revenue and ROAS.
We operate Google, Meta, LY Ads (now including former LINE Ads), TikTok, Microsoft Advertising, and Amazon and Rakuten ads.
Certified specialists run every account, with Japan-specific creative.
Each platform and ad product serves a different funnel role. We allocate your budget where the incremental growth is: less overlap between channels, upper-funnel demand feeding lower-funnel conversion — online or offline.
On social platforms, creatives decide performance more than bidding does. We run structured tests — formats, hooks, Japanese copy variants — and read results at creative level. Winners scale, the rest gets cut.
We optimize on your actual revenue data, not just platform-reported conversions: server-side tracking, Shopify sync, new versus returning customers mix.
AI-assisted dashboards add pacing and overspend alerts, creative-level comparison, and anomaly detection. Reporting in Japanese and/or English.
We buy Connected TV through TVer and ABEMA, and programmatic inventory via DSPs. Next Level was awarded TVer BEST Sales 2025. New inventory — ChatGPT Ads most recently — gets tested early.
Which ad platforms do you manage in Japan? Google, Meta, LY Ads (LINE + Yahoo! JAPAN), TikTok, Microsoft Advertising, Amazon and Rakuten ads, and Connected TV via TVer and ABEMA.
Can you run Japan campaigns for a team based overseas? Yes. Strategy calls, dashboards, and reports in English; execution and creative in Japanese.
What results have you delivered? Decathlon Japan’s ROAS grew 38% in our first twelve months. Lacoste Japan improved both ROAS and CPA under our operation.
