April 20, 2024 – Today, for the 14th anniversary of our foundation, we’re proud to unveil our new graphic identity and website. Our previous visual identity was designed in 2019, and this update was much needed. While we will all miss our dear old blue logo and its various flavors since our inception, the new neon lime key color is much more consistent with the innovative image and values that drive us. Our compass, symbolizing growth and North-East Asia, is slightly reshaped, but not going anywhere. The new framework also gives us much more flexibility as we highlight new services or share insights. At last, it’s also a much awaited opportunity to move to dark mode, a mostly more energy-efficient way to display information, and it’s also the occasion to release our first professional green transformation services: B Corp certification support. We hope you like it, feel free to drop us a note about it!
Stéphane Zadounaïsky, CEO, Next Level Japan
